A city that gives its people room to develop must also constantly strive to develop itself. This raw, unpolished quality is an important part of our image. In our communications, Enschede is represented by various brand elements that combine to improve recognition and give people a taste of the city’s industrial history, lush surroundings, enthusiasm and quality of life. Innovation, creativity and development also shine through in our communications. In Enschede, it all comes together. Although we have clear design guidelines, we also like to give creatives some space and freedom.
We invite you to explore the limits of what’s possible with our visual identity. However, there are, of course, guidelines that you should adhere to in order to guarantee optimal recognition. With this in mind, we have set up a practical website in Dutch to help you find your way around. Enjoy your creative freedom and do your thingenschedepromotie.nl/merk
By all promoting the same Enschede message, we can ensure even more familiarity and recognition. That's why we’ve come up with the Enschede Brand Checklist. After all, the more you know about the city's vision and message, the better you can put it to use.